Unlock the power of SEO with our comprehensive collection of free Google Sheets templates designed specifically for search engine optimization and marketing| LAZARINA STOY.
We talk about PolyFuzz, string matching, and fuzzy matching, its numerous applications in the world of SEO, its limitations and pitfalls, and how to get started with it regardless of your coding experience| LAZARINA STOY.
This is a beginner's guide for ML for SEOs, aimed at breaking down the challenges that hold us back from experimenting, the breakdown of ML's main characteristics to understand how to implement it , and the ways we can embed advanced technology into our routines.| LAZARINA STOY.
An in-depth review of the techniques that can be used for performing topic modeling on short-form text. Short-form text is typically user-generated, defined by lack of structure, presence of noise, and lack of context, causing difficulty for machine learning modeling.| LAZARINA STOY.
In this post, I break down the key areas that an internal linking audit should look into and go over opportunities for embedding machine learning in a way that is beginner-friendly for SEOs without extensive coding experience.| LAZARINA STOY.
Unlike rule-based automation which follows predefined paths, AI powered is designed for environments requiring nuanced decision-making. Understand all differences and how to use each in context.| LAZARINA STOY.
Entity analysis is a Machine Learning method that is frequently talked about, but not yet widely used in digital marketing and SEO, despite its many| LAZARINA STOY.
If you want to follow along by re-creating the analysis and visualizations, see this deck and get your copy the Looker Studio template| LAZARINA STOY.
