State of Product Marketing Report 2025
Get a behind-the-scenes view into what your peers are prioritizing, struggling with, and celebrating – all backed by data and direct quotes from real product marketers.| Product Marketing Alliance
Get a behind-the-scenes view into what your peers are prioritizing, struggling with, and celebrating – all backed by data and direct quotes from real product marketers.| Product Marketing Alliance
A customizable template to help you collect, organize, and act on customer feedback.| Product Marketing Alliance
Win-loss analysis is the practice of systematically capturing and analyzing the reasons why you win and lose sales opportunities which if conducted rigorously can help you confirm and prioritize both the strengths and weaknesses of your product or service offering.| Product Marketing Alliance
Remember SWOT analysis? The framework has been the darling of business school textbooks the world over for some time. But not everyone’s so positive about it.| Competitive Intelligence Alliance
We’re centralizing both types of L&D so you can pick and choose which type and depth of resource you need to meet today, tomorrow, and next quarter’s needs, and fill important knowledge and skills gaps.| Product Marketing Alliance
Product marketing is the driving force behind getting products to market - and keeping them there. Product marketers are the overarching voices of the customer, masterminds of messaging, enablers of sales, and accelerators of adoption. Learn more in this complete guide.| Product Marketing Alliance
Unlock your potential with PMA membership. Elevate your product marketing career with industry insights, top-tier networking, and expert-led learning.| Product Marketing Alliance
Customer and market feedback is an essential part of product marketing. Understand what it is, its importance, plus how to collect data and plan future strategies.| Product Marketing Alliance
What is the best holistic strategy for gathering, sharing, and implementing customer feedback? Inside you'll find actionable tactics to implement a customer feedback loop.| www.hubspot.com
