We started Grow and Convert (G&C) as a content marketing agency to fix the problems we saw with traditional content and SEO strategies, namely, a massive overvaluing of traffic and undervaluing of conversion rate from content and organic traffic. The strategies we employ for clients have important differences compared to both traditional content agencies and […]| Grow and Convert
Forget typical trivialities like sentence length, grammar, and typos. How to write a good blog post is dependent on the Detail Principle, explained here.| Grow and Convert
We think marketers have become too focused on length being the key factor to “great content”, which has produced too many long posts that have nothing original to say. How many “epic” 3000+ word blog posts have you read that haven’t really taught you anything new? For me, too many. So, in our opinion, length […]| Grow and Convert
Your audience can smell the stench of your generic blog post ideas just from the title. Here's why you should use the specificity strategy.| Grow and Convert
Most blog introductions sound like the start of a high school paper. Here, we dissect 2 example introductions on a topic and show what makes one better.| Grow and Convert
Learn where to focus your efforts if you want to improve your SEO conversion rate.| Grow and Convert
If you're creating mirage content, you're losing potential customers and likely not generating traffic, comments, or any excitement from your blog.| Grow and Convert
We case study how we grew traffic from 0 to 32,977 unique visitors in 5 months using only content promotion via communities.| Grow and Convert
We share 5 content frameworks that we've seen drive tons of conversions from pain point SEO. Learn why we don't go after high volume keywords and what we do instead.| Grow and Convert
Learn our agency's exact SEO content writing process that we've used to rank hundreds of keywords in the top 3 positions.| Grow and Convert
We started PPC services at Grow and Convert after seeing thousands of dollars of wasted spend in our client’s Google Ads accounts.| Grow and Convert
This post is a comprehensive, data driven analysis answering how long it takes for content marketing to work using real results from a variety of clients.| Grow and Convert
Our top content marketing articles on content strategy, promotion, hiring marketers, hiring writers, conversion rate optimization, blog analytics, and more.| Grow and Convert
We share how we scaled blog conversions by focusing on bottom of funnel content first, then moving up the funnel (for our client Geekbot).| Grow and Convert
Get a content marketing writing or strategy job with Grow and Convert. Learn to become a top content marketer and work remote from anywhere.| Grow and Convert
A step-by-step tutorial of how to set up GA4 conversion events and reports to track them.| Grow and Convert
Most Companies Measure Content Marketing ROI Incorrectly. Here’s Why (and How to Fix It).| Grow and Convert
We produce content that helps you rank for their highest value keywords and generate new customers.| Grow and Convert
Grow and Convert's course and community aimed at helping marketers improve their skills around content marketing, writing, and acquisition.| Grow and Convert
