One Bid is a game played in contestant's row. When players win this game they get to play a pricing game. Four contestants are selected to "Come on Down!" by the announcer (ex. Rich Fields), and proceed to Contestant's Row with loud cheers, high fives, and the traditional "Come on Down" fanfare. An item up for bids is showcased, usually by the show's models, and sometimes even the announcer (although an overhead display is occasionally brought down to the contestants' view, in which case no...| The Price Is Right Wiki
We're driven by admiration and love. But even if we get it, we're not actually happy unless we deserve it. Our Inner Scorecard lets us know the difference.| Farnam Street