What is Audience Segmentation in Marketing? | Mailchimp
Audience segmentation is a marketing strategy based on identifying subgroups within the target audience in order to deliver more tailored messaging for stronger connections.| Mailchimp
Audience segmentation is a marketing strategy based on identifying subgroups within the target audience in order to deliver more tailored messaging for stronger connections.| Mailchimp
Marketing analytics is more than just a nice extra. It’s one of the best ways to find out what’s working in your campaigns and what isn’t. And having that information is crucial for your future marketing efforts.| Mailchimp
In a world where people are bombarded by content the challenge for every business is to capture the attention of customers. Behavioral targeting allows you to do just that.| Mailchimp
Marketing automation is software that eliminates repetitive tasks and helps you build your brand, sell more stuff, and boost customer loyalty. You can target people based on behavior, preferences, and purchase history.| Mailchimp
Put simply, your bounce rate is the number of people that come to your website and leave without clicking to any other pages besides the one they first landed on. In other words, they “bounce” away from your site almost immediately.| Mailchimp
Learn about the statistics in campaign reports in your Mailchimp account, including information on opens, clicks, e-commerce data, and more.| Mailchimp
Mailchimp's segmentation tools let you filter your audience data however you need to, so you can always send the right messages to the right people.| Mailchimp
Your Mailchimp audience contains a lot of data about your contacts. You can use this data to create segments and send targeted campaigns.| Mailchimp
Use groups to let contacts categorize themselves based on their interests and preferences.| Mailchimp
Welcome to our list of commonly used marketing terms. The industry is always evolving, so the goal of this index is to clarify any confusing jargon you encounter. Not only will it help you make the most of our features, it’ll empower you to market smarter.| Mailchimp
Wondering how your email marketing statistics compare to others in your industry? Check out these email marketing benchmarks to understand how you’re doing.| Mailchimp
