Marketing Mix Modeling (MMM) is an application of mathematical and statistical techniques which helps in quantifying the impact of several marketing input data on sales or market share to estimate the effects of marketing variables on customer behavior.| Express Analytics
Large language models can effectively handle complicated data and natural language processing tasks.| Express Analytics
Customer segmentation is a powerful strategy that helps you better understand your customer's needs and interests. Based on this, you can market your product or service.| Express Analytics
Customer Personalization in e-commerce environment involves creating personal experiences by dynamically displaying content based on a customer’s browsing behavior, purchase history data, demographics, etc| Express Analytics
The key answer to this question is purely dependent on the stage your business is in. If yours is a brand-new business, improving brand awareness through customer acquisition is obviously your high priority.| Express Analytics
Number of customers who leave your business in a given period is called churn. Churn can be analyzed at the customer, account, product, or service level. Customer churn rate, is the frequency at which individual customers leave a business in a specific time period. It can also be looked at by product/service, or at the account level.| Express Analytics
Predictive analytics in marketing is an analysis that involves the prediction of potential scenarios using data. Contact our experts for help.| Express Analytics
