Get the latest average click-through rate, cost per click, conversion rate, and cost per lead for your industry in our 2023 search ads benchmarks report.| WordStream
Find out how to rank higher on Google with these 17 SEO pro tips (and tricks!) for 2025—from beginner to advanced.| WordStream
Is Quality Score still relevant in 2023? Some advertisers think it is, some think it matters less and less. Get both sides of the story to see whether Quality Score is an important metric for your account.| WordStream
Find out the average CPC for Search, Display, Shopping, Facebook, and Instagram ads—plus 15 essential tips to lower your cost per click on each platform.| WordStream
We’ll help you do everything from account setup and keyword creation to data analysis and reporting across multiple search engines.| LocaliQ
Customer pain points impact your bottom line and can contribute to lost business. Identify common customer pain points, address them (the right way!), and improve your business with these tips.| LocaliQ
Learn how to find high commercial intent keywords, the most valuable keywords to target in your PPC campaigns—with examples!| WordStream
Write great responsive search ad headlines and descriptions using this simple, five-step process—with examples and a free template.| WordStream
Learn what Google Demand Gen campaigns are and how they compare to Discovery Ads. Plus, get tips for upgrading Discovery Ads to Demand Gen.| WordStream
What does a good marketing ROI mean for your small business? Learn how to calculate ROI, plus get four ways to improve it to prove your marketing efforts work.| LocaliQ
Find out how much Google Ads will cost for your business with this breakdown of all the variables in Google Ads pricing, plus average costs per click.| WordStream
Take a closer look at the Google Ads AI features and tools available to help you better connect with and reach your audience across Google's network of sites.| WordStream