Economists have finally proved what most of us have suspected for a long time -- when it comes to apologising, talk is cheap. According to new research, firms that simply say sorry to disgruntled customers fare better than those that offer financial compensation. The ploy works even though the recipient of the apology seldom gets it from the person who made it necessary in the first place.| ScienceDaily
The FTC proposed a new rule to reduce the number of fake online reviews. How to embrace authentic reviews for business success.| pulseM
Customer testimonials are constantly pouring in from happy pulseM clients! Check them out here!| pulseM
Online reviews statistics and trends to help companies understand the state of reviews today and how it reflects customers’ experiences.| ReviewTrackers
What do consumers think of local business reviews? This annual deep dive into online reviews uncovers all the facts you need to build a brilliant reputation.| BrightLocal
