During a survey carried out in late 2024 among brand and agency decision-makers in the United States, it was found that on average, respondents were planning to devote **** percent of their media budgets to digital media.| Statista
During a September 2024 online survey among TV or video streaming viewers in the United States, ** percent said they would like to see ads better targeted to their interests.| Statista
In 2024, YouTube was the most popular social video platforms for users in the United States, with an estimated viewership of *** million viewers.| Statista
A survey from 2023 found that around ************ video-on-demand payers worldwide would accept ads in exchange for a lower-cost TV or video streaming subscription.| Statista
During an early 2023 online survey conducted among adult members of Generation Z in the United States, ** percent reported being receptive to advertisements on social media.| Statista
According to a survey carried out among video marketers in the United States between February and March 2024, ** percent of respondents said social video advertising was a must-buy for their media plans.| Statista
The advertising revenue of free ad-supported streaming TV (FAST) in the United States is expected to reach over *********** U.S.| Statista
