SWOT analysis divides opinion, but has sat atop its semaphoric tower, guiding strategic marketers to better business decisions, for decades. Download the report to learn SWOT best practices, future forecasts, and more.| Competitive Intelligence Alliance
We discuss how to do a SWOT analysis of a product, with examples, sample templates, and frameworks to save you time.| Competitive Intelligence Alliance
You can use SWOT analysis in project management to increase buy-in and improve project outcomes. How? Here's a handy, comprehensive guide.| Competitive Intelligence Alliance
The SWOT analysis framework has its benefits, but it also has its fair share of detractors and limitations. Here they are according to our experts.| Competitive Intelligence Alliance
Battlecards are a key competitive enablement asset. But how do you build them? SWOT analysis can serve as the perfect springboard if you're stuck.| Competitive Intelligence Alliance
Strategic planning is the process of figuring out (i) where you want to go as an org, and (ii) how to get there. All while fielding the challenges and obstacles that could prevent you from getting to your destination.| Competitive Intelligence Alliance
Business strategies are high stakes. There’s money on the line, and mistakes matter. That’s why pressure testing your business strategy is key. In this article, we’ll explain what business wargaming is, and how you can use it to test and improve your business’ strategies and tactics.| Competitive Intelligence Alliance
Want customers to choose you over the competition? You need to get your brand strategy right. Here are three brand positioning strategy examples from three different industries.| Competitive Intelligence Alliance
SWOT is a framework for identifying and analyzing the strengths and weaknesses, opportunities, and threats of any competitive entity. That goes for organizations, products, and individuals.| Competitive Intelligence Alliance
SWOT analysis in strategic planning is the practice of applying the SWOT framework of strengths, weaknesses, opportunities, and threats, to a business or product to critically evaluate where it sits in the competitive landscape.| Competitive Intelligence Alliance