As much as you may try to envision how your users interact with your website, you can never really know unless you conduct user research. You can know who uses your website by checking your website demographics, you can know how many people click on a certain page by setting up Google Analytics, but you can’t know why and how...| Web Ascender
Sales copy is designed to sell. But the question is how to write sales copy customers actually read? These sales copy writing strategies can help you get started.| Web Ascender
The right keywords help customers find your content. To know what keywords your customers are searching for, it helps to know how to use Google Adwords Keyword Planner tool. This tool, available to anyone with a Google Adwords account, gives you a long list of data to help find broad or long-tail keywords.| Web Ascender
Running Google search ads are a necessary part of promoting your product or service. Find out how to use Google ad extensions to boost your search ads.| Web Ascender
How much do Facebook ads cost? Like all ad strategies, the total cost is ultimately up to you. But how these costs are derived and how much you need to spend to be effective is a different story.| Web Ascender
Are you getting your audience’s attention? Are your marketing efforts actually getting buyers? You can’t know the answers to these questions unless you know how to measure success. Lead conversion rate can help you do it.| Web Ascender
Changes to Google’s search algorithm and readers’ expectations have changed blogging. Here's how to write a great blog post in 2021 step by step.| Web Ascender
Google’s algorithm is always changing, so it’s important to stay up to date on the ways to improve your google rank in 2022.| Web Ascender
Online presence is a big component of your brand identity. Find out 5 design tips for building a strong brand identity.| Web Ascender
We’ve scoured the internet to bring you lead-converting landing page templates for the most common types of offers, and shown how you can duplicate them.| Web Ascender
When writing content for the web, honing your brand's voice will help you create effective and powerful content for your unique target audiences.| Web Ascender
Internal Links are hyperlinks that point to another webpage (or resource) on the same website/domain. Hyperlinks are either 'external' or 'internal' depending on their target URL destination. Internal links are most useful for establishing a strong website architecture and spreading link equity.| Moz