Account-based Marketing podcast with interviews with leading ABM thought leaders on their ABM journey.| resources.strategicabm.com
In a recent episode of our Let's talk ABM series, we spoke to Showpad's Becks Powell about starting an ABM program from scratch. Here, we summarise some of the key takeaways.| insights.strategicabm.com
Account-Based Marketing is a marketing strategy that focuses resources on a set of target accounts or an individual. Learn how to use ABM to drive growth.| What is Account Based Marketing