Generative AI’s impact on productivity could add trillions of dollars in value to the global economy—and the era is just beginning.| McKinsey & Company
As Artificial Intelligence continues to become more powerful and sophisticated, it is transforming the way that marketing agencies are run. I’m convinced that AI is going to change the way we operate as marketers, creators and definitely as agency owners. It’s a wild time.AI enables marketers to deliver more targeted, personalized, and efficient messages. While also providing insights and data to help improve decision making across the entire org. Agencies that at one point and time opera...| Gumroad