What Is a Full-Funnel Marketing Strategy & Why Use It? - MNTN
What exactly is a full-funnel marketing strategy? And how can you build one that brings in results? Let’s explore the fundamentals of full-funnel marketing.| MNTN
What exactly is a full-funnel marketing strategy? And how can you build one that brings in results? Let’s explore the fundamentals of full-funnel marketing.| MNTN
Marketers have found a new successful model for targeting customers: Connected TV (CTV). But calculating the return on investment for Connected TV can be tricky (just like any other digital marketing channel). That’s where CTV attribution comes in.| MNTN
Request a demo to learn how to launch Connected TV advertising and retarget site visitors to drive conversions.| MNTN
Explore how TV advertising campaigns drive results, from traditional and CTV to targeting, measurement, and creative best practices.| MNTN
A sales funnel is the foundation of any successful marketing strategy. Learn what it is, how it works, and why it’s crucial for conversions.| MNTN
Performance marketing is the solution to this problem. Instead of investing a certain amount of money into a campaign and hoping it works, performance marketing flips the marketing narrative on its head.| MNTN
According to recent statistics, nearly 60% of Connected TV (CTV) users in the U.S. consider CTV ads more relevant than traditional TV ads. If you want to capitalize on this trend and target your audience base with engaging content, you must find quality CTV inventory. Here’s everything you need to know about Connected TV inventory.| MNTN
Explore the top Connected TV platforms in 2025, comparing features, reach, and advertising opportunities for brands.| MNTN
Discover how Connected TV (CTV) advertising works, including targeting, ad formats, and strategies for maximizing campaign performance.| MNTN
A curated list of up-to-date stats about customer loyalty and what impacts it.| Exploding Topics
