As of February 2025, it was found that around **** percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age formed approximately **** percent of the platform's audience.| Statista
Your brand voice can make or break your social media presence. Find out how to define a tone for your brand's content across marketing channels.| Sprout Social
As of April 2024, men between the ages of 25 and 34 years made up Facebook largest audience.| Statista
Learn how social listening helps you connect with your audience. Know what your audience is interested in and how they feel about your brand.| Sprout Social
Need an up-to-date list of social media demographics? Check out our breakdown of 2024's numbers and trends you need to know.| Sprout Social
Ready to level-up your approach to social media marketing? Here are the steps to develop a foolproof social media marketing strategy.| Sprout Social
