Influencer marketing is booming and quite different in China. China KOL economy is estimated at $17.16 billion. A lot of brands who often rely on influencers in China, may ask what is the difference between ‘wang hong’ and Kols in China? In China the use of Key Opinion Leaders (KOLs) with established communities and credibility...| Ecommerce China
The Little Red Book is a one of the tool you need to master in order to enter in the Chinese Beauty Market. This article will help you| Ecommerce China