Once you’ve got a solid SaaS product to bring to market, it’s time for the next big step–choosing your optimal SaaS pricing model.| Lighter Capital
Everything you need to know about customer research and the methods for conducting it at a SaaS startup.| Lighter Capital
Customer lifetime value (CLV) can tell you a lot about your SaaS business. Learn how to calculate and analyze this important metric.| Lighter Capital
Customer churn is a key metric for assessing the health of a SaaS business. Theses strategies can help you reduce and minimize churn.| Lighter Capital
Raising SaaS prices is the most effective way to increase revenue. When do you raise them and how do you do it? We've got answers.| Lighter Capital