There’s more to naming your business than a catchy name, here are the key things to think about when picking a name.| Branding Compass
It’s helpful to think about building your brand in four steps. This will have you ready to take on your target market with cohesive branding.| Branding Compass
To build a quality branded website everything should be customized: colors, fonts, images, and the copy to match your brand identity.| Branding Compass
Visual identity plays an impactful role in branding. Understand how many colors a brand should have to maximize your impact and improve your marketing.| Branding Compass
Color is a critical component of creating your brand identity. Read about color psychology, color choice and what to consider for your logo and branding.| Branding Compass
Blue is a commonly used color in branding and marketing. Understand the color theory of blue and the different associations to make the right choice.| Branding Compass
Branding expert on color theory for red as a branding and marketing color. View red logo examples and understand cultural and psychology associations.| Branding Compass
Many businesses would be better served investing in a simple text-only or wordmark logo, rather than having a logo with a graphic icon. Learn more about wordmark logos.| Branding Compass