Roboto has a dual nature. It has a mechanical skeleton and the forms are largely geometric. At the same time, the font features friendly and open curves. While| Google Fonts
“Primary Brand Colors” are the key colors that help make up your brand identity. These can also be called your corporate colors.| Branding Compass
Color is a key part of visual identity but choosing brand colors can be tricky. Learn the 5 mistakes to avoid to determine the best colors for your brand.| Branding Compass
Your ideal customer description helps you focus your marketing and branding on who is most likely to buy from you. It is part of your Unique Value Proposition.| Branding Compass
Making the web more beautiful, fast, and open through great typography| Google Fonts