Learn about how to use the psychology of branding to attract the right customers and leave an impact with your brand.| Branding Compass
Deciding whether to create a personal brand vs. business brand on social media is an important decision. Read about which one is best!| Branding Compass
Here's everything your small biz website needs. 75% of people judge a company’s credibility based on its website, so it's important.| Branding Compass
You may be considering using your name for your business. Remember to think about your long-term goals when you make this critical decision.| Branding Compass
When you pick a stock theme or pre-designed template for your website you could be making a big mistake in terms of your company’s branding.| Branding Compass
Creating a more valuable brand for your business involves looking inward and outward. Your brand should reflect your capabilities.| Branding Compass
Consistent branding is great advice. But why is brand consistency important for a new business in particular? Read to find out!| Branding Compass
There’s more to naming your business than a catchy name, here are the key things to think about when picking a name.| Branding Compass
A key consideration as you create your brand is your brand perception. An investment in branding will have a financial return.| Branding Compass
You should be clear about your vision for your brand first and then turn that into brand assets for your a website.| Branding Compass
If you need help creating your Unique Value Proposition Branding Compass makes it easy. Let's see how we can turn it into a website copy.| Branding Compass
Many businesses would be better served investing in a simple text-only or wordmark logo, rather than having a logo with a graphic icon. Learn more about wordmark logos.| Branding Compass