Until you can answer these ten questions, you’re not ready to build your brand. Focus on your business and how it’s better than anything else.| Branding Compass
Marketing can have a more direct effect on your business, but if you invest in your brand first, you’ll save time and money on your marketing.| Branding Compass
While visual elements are an essential part of your brand, the words that you use are more critical to get right.| Branding Compass