A head buyer is the final decision maker for products, goods, and services a company is buying. Read more on head buyer persona and B2B buyer responsibilities.| Sales Glossary
Onboarding is the process of acquainting new users or customers with your service or product to reduce churn rate, improve LTV, and build long-term customer relationships.| Sales Glossary
Збагачення лідів ― це процес збору даних потенційних клієнтів для підвищення шансів на їх успішну конвертацію. Тут ви дізнаєтеся, як краще збагачувати ліди та звідки брати потрібну інфу.| Sales Glossary
A taxa de churn é a porcentagem de assinantes que encerram a assinatura de um serviço em um determinado período. Veja como calcular e como reduzir o churn de seu negócio.| Sales Glossary
In sales terms, a white whale (or simply whale) is a lead that has the potential to bring enormous sales revenue to a company. Here's how to sell to| Sales Glossary
Conversion rate is the formula for determining the ratio of sales or conversions per visitor. It can also refer to any chosen action made by visitors. Find out an average conversion rate and how to calculate it.| Sales Glossary
Targeting is a marketing strategy that involves selecting specific personas or markets for specific content. Here are the most common types of targeting.| Sales Glossary
Articles from Snov.io to boost your sales, productivity, and KPI. Expert advice and guides on email marketing, sales, and growth hacks for your business.| Snovio Labs