Measuring media coverage has been a hotly debated subject from the beginning of the public relations industry. Here's how to create your PR reports.| Prowly
A PR campaign is a planned list of activities on various media platforms with a specific end goal in mind. Here's how to create an effective one.| Prowly
Let’s dive into what, exactly, PR measurement looks like, public relations KPIs you’ll want to be tracking, and some tools that you can use to get started.| Prowly
Discover Prowly's AI PR software – an innovative tool that simplifies press release creation, finding relevant journalists and pitching.| prowly.com
Learn what and how valuable media mentions are in PR. Find out exactly how to track media mentions and the tools that can help you find them fast.| Prowly
There are several common steps to all PR plans listed by PR experts. By following them, you can create a PR strategy for just about any organization.| Prowly
Influencers can be a great asset to your public relations strategy. Learn the ins and outs of influencer PR and how to get started with ease.| Prowly
Get inspired by the top 29 press release examples and use free templates for drafting your press releases.| Prowly
Find out what brand mentions are, why they matter for PR and marketing, and how to track and analyze them in our handy guide.| Prowly
Learn all about using UVPM and its alternatives for PR. See how to measure your PR activities with meaningful metrics to show campaigns' real value.| Prowly
Learn what share of voice (SOV) means in marketing and PR and how to calculate share of voice for your brand. See recommended tools.| Prowly
What is sentiment analysis and how is it used in PR? Find the methods, tools and processes in our handy guide based on current real-life examples.| Prowly
Learn what Advertising Value Equivalency is, how to calculate it and why you should track AVE alternatives to show your PR campaigns success.| Prowly
Want to get featured in a magazine? Our guide offers tips and strategies to help your story get noticed and published.| Prowly
Looking for quality PR newsletters to follow? We did the research. Check out 18 different, PR-related newsletters and choose your next read.| Prowly
Discover the top PR trends for 2024 and explore the influence of AI, personalized approaches, and the challenges of a global crisis and budget constraints.| Prowly
How do you know if your PR campaigns are a hit or a flop? Here is a detailed guide on how to measure PR campaign performance.| Prowly
Learn to drive better PR results by using relevant metrics, such as brand sentiment analysis, based on real-life examples.| Prowly
SMART goals are Specific, Measurable, Achievable, Relevant, and Time-Bound. Here, we work through an example of how to write them.| Work Life by Atlassian