Major gift solicitation begins with ‘getting to know you’ conversations and visits. You want to uncover what brings your individual donor prospect joy.| Bloomerang
I’m a huge fan of the Greater Good Science Center at U.C. Berkeley, and often apply their research to nonprofit fundraising and marketing. A recent article really struck me: How to Find Your Purpose in Life. Over my 30 years of practice as an in-house development professional, the fundamental thing I…| Clairification
There is an evolutionary element to our desire to help others, deep within the brain, and science is revealing why giving feels so good.| livescience.com