Kathrin Schmid, PhD, is CMO and CISO at Friendly. As Chief Marketing Officer, she builds public trust in Friendly. At the same time, as Chief Information Security Officer, she is responsible for the security of our customers’ data. For her, both activities are compatible, as we see data protection as a competitive advantage. In her free time, Kathrin enjoys immersing herself in complex board games or implementing creative craft projects.| Friendly
We recently successfully gained certification for the internationally recognized ISO standards 27 001 and 9 001. But how did we manage this as a young start-up? And what does it cost?| Friendly
While things are generally looking good for us, our most important KPI has fallen this month: Welcome to our Open Startup Report for June 2024.| Friendly
Increase your revenues - without compromising your privacy. With the Swiss marketing automation software and HubSpot alternative.| Friendly
The Friendly newsletter has everything: words, numbers, pictures, everything. You will like it. Really. Please enter a valid email address. Subscribe to newsletter We will handle your data…| Friendly
The summer slump is here. While our revenue has been falling for the third month in a row, we are experiencing an unexpected success: Welcome to our Open Startup Report for July 2024.| Friendly
We get asked time and again why we don’t want investors at Friendly as a tech startup. It’s not that we haven’t received any offers yet. But we…| Friendly
Finally in the black, and a lot of things have happened. Welcome to our Open Startup Year in Review 2023.| Friendly
Analyze and optimize your website - without compromising on privacy. With the Swiss web analytics software and Google Analytics alternative.| Friendly
2022 was the toughest year of my life. I had to borrow CHF 50 000 ($54 208) from friends and family to make ends meet financially with Friendly. I asked my team for a pay cut. The revenue of Wortspiel dropped by -22%. I contracted Covid-19 and was depressed for a few weeks afterwards. I am in […]| Stefan Vetter