History Marshal McLuhan is considered to be the greatest philosophers in communication theories in the 20th century. His contribution to the field of communication is contemplated to be the milestone in communication media and has been inspired in many of them. Source: olly/Adobe Stock Marshal McLuhan is known for his statement “the medium is the| Communication Theory
Cognitive dissonance is a state of non-equilibrium where the behaviors and attitudes are inconsistent with one another. This theory is proposed by Leon Festinger in the 1950s.| Communication Theory
Conflict management involves identifying and handling conflict in a fair and sensible manner. It is also known as conflict resolution. There are various conflict management models that explain conflicts and how to manage them.| Communication Theory
