This post gives you 37 statistically significant reasons why you should create buyer personas today. Because they work!| THM SEO Agency
You need to understand the difference between "great" content and "meh" content to win in content marketing. More importantly, you need to understand what "great" means to your audience. In this article, see how one B2B firm tailored content to segments of its audience, and increased leads 124% after launch. You'll also learn how they dug deeper to target personas and earn great results.| MarketingSherpa