Glenn Gabe covers the Google December spam update, including 5 case studies spanning doorway pages, scaled content abuse, AI-generated content, and more.| The Internet Marketing Driver
Glenn Gabe covers some of the huge visibility drops for sites violating Google's 'Site reputation abuse' spam policy.| The Internet Marketing Driver
Glenn Gabe covers two case studies underscoring the importance of catching sneaky mobile SEO problems in Google's mobile-first indexing world.| The Internet Marketing Driver
Glenn Gabe covers the deceptive tactic of hijacking a user's back button to provide a feed or content that can drive more pageviews, ad impressions, and revenue, while also potentially gaming Navboost (an important system for Google).| The Internet Marketing Driver
Glenn Gabe explains how Google's hidden gems update impacted forums heavily beginning in the fall of 2023. Many forums beyond Reddit and Quora surged in visibility.| The Internet Marketing Driver
Why manual actions are not sufficient for enforcing Google's site reputation abuse spam policy (including how noindexing or blocking via robots.txt can fail).| The Internet Marketing Driver