Read this article if your company is considering a line extension vs. brand extension. Find out the strategies for each and review winning and losing examples.| SmashBrand
Learn how to create a successful CPG influencer marketing campaign. Find out the best methods for leveraging influencer marketing and what to watch out for.| SmashBrand
Unlock expert CPG branding insights from a top agency. Learn how to build, grow, and dominate your market with a powerful branding strategy!| SmashBrand
Learn everything you need to know about brand equity and how to cultivate it to elevate yourself in a product category, or successfully penetrate the next one.| SmashBrand
SmashBrand delivers modern consumer testing for CPG packaging design and innovation, ensuring optimized design performance and retail-ready success.| SmashBrand