At IFA Berlin this year, sustainability will be front and center. From energy-efficient appliances to recyclable materials in consumer devices, brands know that showing environmental responsibility is no longer optional. […] The post Greenwashing Won’t Cut It: The Communications Imperative for Sustainable Tech at IFA Berlin appeared first on Modern Marketing Today.| Modern Marketing Today
Artificial intelligence will be one of the most talked-about themes at IFA Berlin this year. New devices, software integrations, and connected platforms will dominate the show floor, all claiming to […] The post Cutting Through the AI Noise at IFA Berlin: How Brands Can Tell Real Stories Amid the Hype appeared first on Modern Marketing Today.| Modern Marketing Today
Technology is one of the most powerful forces shaping our world, yet the way we communicate about it often falls short. The promise of innovation is being buried under a […] The post Tech PR Is Broken. Here’s How We Fix It appeared first on Modern Marketing Today.| Modern Marketing Today
In today's digital landscape, consumer trust is a precious commodity. As technology continues to advance and data breaches become increasingly| Modern Marketing Today
In today’s hyper-connected world, cybersecurity is no longer an afterthought; it’s a necessity. As businesses, governments, and individuals increasingly rely| Modern Marketing Today
Creating a strong social media campaign in 2024 involves a blend of creativity, strategic planning, and leveraging the latest digital| Modern Marketing Today
