SWAN is a community-operated and open source replacement for many use cases supported by third-party cookies.| AdMonsters
Although the Chrome third-party cookiepocalypse is staved off for at least another year, pubs still need to build alternative solutions.| AdMonsters
On January 22, 2021, Google announced plans for its “First Locally Executed Decision over Groups Experiment” or FLEDGE for short.| AdMonsters
For much of 2020 Google's cohort-based approaches appeared to be the future of advertising in Google’s platforms, but in 2021 is that still the case?| AdMonsters
Google announced Topics, a Privacy Sandbox initiative it thinks can power interest-based targeting in Chrome when third-party cookies die.| AdMonsters