HCL Marketing Cloud is an end-to-end marketing solution, empowering marketers to plan, execute and analyze omni-channel marketing campaigns at scale.| www.hcl-software.com
Diary of a First-Time CMO documents Alice de Courcy's journey at Cognism. From start-up to scale up and beyond. Get your copy of vol 1 and vol 2 here.| www.cognism.com
This guide, tailored for enterprises, outlines the essentials of a good go-to-market strategy. Learn how to introduce your product to the market.| www.cognism.com
What is SaaS marketing? Learn the definition, ten of the best strategies, and the key metrics you need to track for B2B success this year. Click to read!| www.cognism.com
Identifying your B2B target audience and market helps companies deliver better marketing campaigns to their core customer base. Click to find out more.| www.cognism.com
What is a Marketing Qualified Lead and how is a SQL different? Click to read our guide and uncover everything you need to know about mastering the MQL.| www.cognism.com
Explore lead sourcing this year: dive into diverse types, tracking, and best practices to elevate your marketing. Begin your journey to mastery today!| www.cognism.com
Click to read this step-by-step content marketing guide! Inside, you’ll find an effective strategy and tips to engage and grow your B2B audience.| www.cognism.com
Looking for new B2B marketing strategies that work? Then you’ll want to read this guide! It’s packed with 12 of the best strategies from the experts.| www.cognism.com
The key to more revenue lies in your B2B marketing metrics. Click to see the 10 most important marketing metrics and KPIs that your CEO really cares about.| www.cognism.com
Empower your marketing team with B2B marketing data. Click to discover why it's important, the different types, where it's collected from and more!| www.cognism.com
What is B2B marketing? Learn everything you need to know about business to business marketing in this guide including best practices & strategies!| www.cognism.com