Liz Gavin is an international best-selling romance writer and EmailOctopus user. We caught up with her to find out more about her work and how she uses email.| The EmailOctopus Blog
Social proof has been shown to positively influence the purchasing behavior of potential customers. Here's how to use it in your email marketing campaigns.| The EmailOctopus Blog
The Asch paradigm was a series of conformity experiments by Solomon Asch designed to investigate how social pressure from a majority group could influence an individual to conform.| Simply Psychology
Maslow’s Hierarchy of Needs is a motivational theory in psychology proposed by Abraham Maslow. It organizes human needs into five levels: physiological, safety, love and belonging, esteem, and self-actualization. Often visualized as a pyramid, this hierarchy suggests that human motivation progresses from basic survival needs to complex psychological and self-fulfillment goals.| Simply Psychology
