Whether you’re working at a small startup or an accomplished organization, customers are the lifeblood of your business. Companies must measure the metrics surrounding customer churn, and solidify their all-important customer retention rates.| Product Marketing Alliance
Data analysis is a broad and often complex subject to get to grips with, it can overwhelm even the most capable of product marketers. In an attempt to simplify these misunderstood methods, let’s break them down into two different types of data: qualitative and quantitative.| Product Marketing Alliance
From key skills needed for career progression to how to choose your next role and more, here's how to break into product marketing management.| Product Marketing Alliance
Customer and market feedback is an essential part of product marketing. Understand what it is, its importance, plus how to collect data and plan future strategies.| Product Marketing Alliance
Learn, innovate, and drive more successful customer marketing strategies as a product marketer.| certified.productmarketingalliance.com
