You can use marketing metrics for small business to track how successful your marketing methods are. Try these basic metrics to test marketing campaigns.| Patriot Software for Small Business
The term "building brand awareness" isn't a catch-all justification for wasteful marketing spending. Read these tips for a better brand awareness strategy.| Patriot Software for Small Business
Learn how to conduct a market analysis if you're looking for a lender, or want a better understanding of your target customer.| Patriot Software
Patriot's payroll software makes payroll for small businesses easy in just 3 simple steps, with flexible plans available to meet your company's needs.| Patriot Software
A refresher on customer churn rate.| Harvard Business Review