What is the ads.txt project? The mission of the ads.txt project is simple: Increase transparency in the programmatic advertising ecosystem. Ads.txt stands for Authorized Digital Sellers and is a simple, flexible and secure method that publishers and distributors can use to publicly declare the companies they authorize to sell their […]| IAB Tech Lab
This is a quick introduction to Ads.cert, the next step after Ads.txt for preventing ad fraud by allowing publishers to add their signature to inventory.| AdMonsters
Decoder explains digital media and advertising's alphabet soup. These ad tech acronyms and specifications caught the most attention this year.| AdMonsters