Looking for a CSV or PDF that you have exported from the Moz Pro tools? Head up to the Notification flag on the top right of your Moz Pro navigation.| Moz
Stuck on any terms that you don't understand? Break through the lingo with the Moz Pro Glossary.| Moz
Dotbot is our web crawler. Dotbot is different from Rogerbot, which is our site audit crawler for Moz Pro Campaigns. The data we collect through Dotbot is surfaced on this site, in Moz tools, and is also available via our Links API.| Moz
In the Link Tracking Lists section of the Link Explorer tool, you can create lists of links and linking domains to help set goals, track, and analyze your link building progress.| Moz
We gather new data for the Moz Link index daily. Starting with high-value links our crawler Dotbot follows links from page to page. We use this data to calculate Moz proprietary link metrics like Domain Authority and Page Authority.| Moz
Learn how to use Moz's Link Explorer, with our link building research tool you can track your progress and create a link building strategy in less time.| Moz
Page Authority (PA) is a score developed by Moz that predicts how well a specific page will rank on search engine result pages (SERP). Page Authority scores range from one to 100, with higher scores corresponding to a greater ability to rank.| Moz
Find better keywords with Moz’s best-in-class keyword research tool now featuring Moz AI-generated insightspowered by Moz Data . Identify target keywords, analyze SERPs, and evaluate ranking keywords with the free Keyword Explorer tool.| Moz
Backlinks are created when one website links to another. Backlinks are especially valuable for SEO because they represent a "vote" that can help you to rank. Learn more about backlinks and SEO.| Moz
Spam Score represents the percentage of sites with similar features we've found to be penalized or banned by Google. Our machine learning model identified 27 common features among the millions of banned or penalized sites.| Moz
Domain Authority is Moz's best estimate of how well a domain will perform in organic search results. Learn how Domain Authority is calculated and why it's important to SEO.| Moz