This holiday season, shoppers are blending online and in-store experiences, tightening their budgets, and prioritizing eco-friendly purchases more than ever before. From omnichannel optimization to sustainability-driven purchases, discover key insights that will help you maximize holiday sales and minimize the dreaded post-holiday return season.| Akeneo
Hidden fees have increased amid inflation and cutbacks. Babson Associate Professor Lauren Beitelspacher explains why customers often pay up.| Babson Thought & Action
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Convenience rules, but sustainability and in-person experiences can give small retailers a boost, Babson Professor Lauren Beitelspacher says.| Babson Thought & Action
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Babson faculty and leadership are intellectuals, practicing entrepreneurs, lawyers, artists, engineers, and more, but most importantly, they are educators. Harness their relevant, practical research and consulting and executive experience to make informed strategic decisions in your organization and professional life.| Babson Thought & Action
