SEO competitive analysis reveals the gaps in your SEO strategy so you can adjust and overtake the leaders in your space – and in this article, we’re going to show you how to do it.| Competitive Intelligence Alliance
Running a business analysis using Porter’s Five Forces (P5F) is an exciting opportunity to dig deeper into your customers’ motivations and behaviors. It’s a great way to gain new insights into your business, and it’s often used in strategic planning.| Competitive Intelligence Alliance
Indirect competition is the kind of competition you experience from indirect competitors. These are competitors that offer different products and services to you, but targeting the same set of customers.| Competitive Intelligence Alliance
A competitive landscape analysis analyzes your entire competitive environment to give you a comprehensive overview of your industry.| Competitive Intelligence Alliance
What tools can you use to rapidly communicate your findings to internal stakeholders? And are there any tools that can inform your own competitive projects? Visual learners rejoice. The positioning matrix is here.| Competitive Intelligence Alliance
SWOT is a framework for identifying and analyzing the strengths and weaknesses, opportunities, and threats of any competitive entity. That goes for organizations, products, and individuals.| Competitive Intelligence Alliance
A temporary competitive advantage is one that doesn’t last. It might survive a few years, but it’s not going to pay dividends decades down the line. But that doesn't mean they're not valuable.| Competitive Intelligence Alliance