A data-driven study of global trends in ad spend, including details of marketing investments by user device, media channel, and ad distribution technology. Includes data for both online and offline spend.| DataReportal – Global Digital Insights
A detailed examination of the media, channels, and activities that introduce the greatest number of people to new brands, products, and services in 2025. Also includes data for discovery by age.| DataReportal – Global Digital Insights
A comprehensive analysis of the world’s top social media platforms in 2025, including details of active user numbers, time spent using each platform, usage frequency, and potential advertising reach.| DataReportal – Global Digital Insights
A detailed exploration of key social media trends in 2025, including adoption rates by geography, the reasons why people use social media, the average number of platforms used, who we follow, and what the world looks for on social platforms.| DataReportal – Global Digital Insights
The complete guide to how the world uses the internet, social media, mobile devices, and ecommerce in 2025. 630+ pages of rich data, insights, and analysis.| DataReportal – Global Digital Insights