The answers are usually wrong when you ask people if they know what a Community Manager (CM) is and what they do exactly. Most think that it’s someone who manages a brand’s social media accounts or a person that responds to users’ doubts or questions on Instagram.| Community-Led Alliance
It can be tricky to know how to effectively measure the success of a community. Objectives and Key Results (OKRs) and Key Performance Indicators (KPIs) are tools that can be used by Community Managers to track their success and meet goals.| Community-Led Alliance
The Alliance is proud to present an in-depth exploration of customer and community engagement in our latest playbook, a collaborative piece by Customer Marketing Alliance (CMA) and Community-Led Alliance (CLA).| Community-Led Alliance
Community management, in my opinion, is not a single skill that can be applied to various areas and contexts. Unique projects require unique responsibilities.| Community-Led Alliance
To build a successful community, community managers need to implement a range of engagement strategies designed to encourage day-to-day interactions and the growth of their communities.| Community-Led Alliance
Monitoring specific metrics is crucial to measure the success of community management efforts.| Community-Led Alliance
A well-managed community can foster membership innovation, collaboration, and even provide advocacy for your products and services.| Community-Led Alliance