Using OKRs within your community-led strategy can help you to have measurable goals, track growth, and communicate your community’s ROI to stakeholders.| Community-Led Alliance
Community engagement is non-negotiable when it comes to community-led growth. It’s not enough to just get people in the door, you’ve got to make sure they’re getting involved, having fun, and engaging.| Community-Led Alliance
Community-led growth is a strategy that uses an engaged community to acquire and retain customers, while also expanding the reach of a business.| Community-Led Alliance
A Community Manager (CM) holds a unique role in any business. This role requires creativity, analytical thinking, and problem-solving while remaining approachable and switched on. Pretty much, to be great at this role, you've got to have the whole package...| Community-Led Alliance
Customer segmentation is a tool used by businesses that sorts and categorizes your existing customers by certain characteristics. This tool has a multitude of benefits, which we’ll be going over in this comprehensive guide.| Customer Marketing Alliance
Whether you’re building a developer community from scratch or joining an existing, active one, you’ll find that investing time and effort into a dev community offers many benefits to both developers and marketers. We’re taking a look at them in this article.| Developer Marketing Alliance
Personas underpin a variety of customer marketing activities, ranging from onboarding to content and engagement, and how a customer may approach their interactions with a brand as a whole.| Customer Marketing Alliance