Website optimization is the process of using controlled experimentation to improve a website’s ability to drive business goals.| Optimizely
Statistical significance is the likelihood that the difference in conversion rates between a given variation and the baseline is not due to random chance.| Optimizely
Quickly estimate needed audience sizes for experiments with this tool. Enter a few estimations to plan and prepare for your experiments.| Optimizely
A/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. Learn all about it here!| Optimizely