The Google Search Essentials make up the core parts of what makes your web-based content (web pages, images, videos, or other publicly-available material that Google finds on the web) eligible to appear and perform well on Google Search.| Google for Developers
Schema.org Type: Event - An event happening at a certain time and location, such as a concert, lecture, or festival. Ticketing information may be added via the offers property. Repeated events may be structured as separate Event objects.| schema.org
Follow our general guidelines for structured data. These guidelines will help your structured data be eligible for rich Google Search results.| Google for Developers
Google uses structured data markup to understand content. Explore this guide to discover how structured data works, review formats, and learn where to place it on your site.| Google for Developers
Google supports several sitemap formats. Follow this guide to learn about formats, how to build a sitemap, and how to submit a sitemap to Google.| Google for Developers
Google Search helps users visually discover information on the web. Explore image SEO best practices such as image captions and badges.| Google for Developers