Learn how Brand perception comes from customer use, experience, functionality, reputation and word of mouth recommendation.| Qualtrics
A business podcast that dives into the psychology and background of long-term decisions and bets made by CEOs, CMOs, and business leaders.| Omniscient Digital
The repeatable strategy one agency used to go from not even showing up in the conversation to 45.6% of their most-important keywords—in just three months. And the new “Surround Sound” tool that makes it possible.| Semrush Blog
Social phenomenon by which being observed causes behavioral changes| en.wikipedia.org
“Kmart has plenty of awareness, so what?” -Purple Cow by Seth Godin I hear the term “brand awareness” all the time, but to be honest, I don’t really know what it means. On its surface, it’s somewhat obvious: it’s the amount of people who know about your brand. But that simple, stupid Google search definition ... Read more| Alex Birkett