To get a deep understanding of customer needs and expectations, a robust and meaningful Voice of the Customer (VoC) program needs to be in place to collect the insights needed to drive CX strategy. But, just as a builder wouldn’t build a home without a blueprint, you shouldn’t build a VoC system without a plan. The post 4 Steps to Designing a Listening Architecture appeared first on Walker.| Walker
This data note reviews our recent polling data that finds that Americans struggle to afford many aspects of health care, including disproportionate shares of uninsured adults, Black and Hispanic adults and those with lower incomes.| KFF
Discover how to start customer journey management using customer journey mapping, & how to improve journeys for the benefit of your customers.| Qualtrics