Stuck on any terms that you don't understand? Break through the lingo with the Moz Pro Glossary.| Moz
Learn more about how Moz Local can help you increase your business's online visibility through location data management, reputation management, and social posting. Find guides to all the features and tools available with Moz Local and learn the ins and outs of this all-in-one local SEO tool.| Moz
Brand Authority is a metric developed by Moz that shows the strength of a domain's brand.| Moz
Learn how to use Moz's Link Explorer, with our link building research tool you can track your progress and create a link building strategy in less time.| Moz
The Search Visibility score is the percentage of clicks we estimate you receive based on your organic ranking across all the keywords you're tracking in your Campaign.| Moz
Find the plan that's best for you - for agencies, in-house, and individual consultants. Every Moz Pro plan includes MozBar Premium, SEO insights, link research, 1-on-1 walkthrough, 24-hour online support, Moz Q&A forum. Pay yearly and save 20%.| Moz
Page Authority (PA) is a score developed by Moz that predicts how well a specific page will rank on search engine result pages (SERP). Page Authority scores range from one to 100, with higher scores corresponding to a greater ability to rank.| Moz
Duplicate content is content that appears on the internet in more than one place. That "one place" is defined as a location with a unique website address (URL) - so, if the same content appears at more than one web address, you've got duplicate content.| Moz
The way your page is optimized has a huge impact on its ability to rank. The following are the top on-page ranking factors that can affect your website's search visibility: title tags, meta descriptions, on-page content, internal links, URL structure, header markup, alt text, etc.| Moz
What Is Link Juice? How Is Link Equity Determined| Moz
Find better keywords with Moz’s best-in-class keyword research tool now featuring Moz AI-generated insightspowered by Moz Data . Identify target keywords, analyze SERPs, and evaluate ranking keywords with the free Keyword Explorer tool.| Moz
Backlinks are created when one website links to another. Backlinks are especially valuable for SEO because they represent a "vote" that can help you to rank. Learn more about backlinks and SEO.| Moz
Anchor text is the clickable (often blue) text in a hyperlink. It's SEO best practice to write anchor link text that's descriptive and relevant to the page you're linking to.| Moz
Spam Score represents the percentage of sites with similar features we've found to be penalized or banned by Google. Our machine learning model identified 27 common features among the millions of banned or penalized sites.| Moz
Domain Authority is Moz's best estimate of how well a domain will perform in organic search results. Learn how Domain Authority is calculated and why it's important to SEO.| Moz