Fully Integrated Brand Innovation Agency For CPG Companies.
As your brand innovation agency, our process is driven by achieving revenue growth and household penetration for our CPG clients - learn how we can help.| SmashBrand
As your brand innovation agency, our process is driven by achieving revenue growth and household penetration for our CPG clients - learn how we can help.| SmashBrand
Learn how we helped Red Gold Tomatoes experience a 15pt increase in purchase intent through our integrated brand development and packaging design process.| SmashBrand
A must-read for any brand hoping to compete on retail shelves. The ultimate guide to retail packaging design goes deep into strategy, trends, testing, and more!| SmashBrand
Whether you’re a new CPG brand or an established category leader, this article will help you understand CPG marketing in this new economy. We discuss the latest CPG trends, strategies, and challenges for consumer packaged goods brands with examples of winning CPG marketing strategies. Having worked alongside internal CPG marketing teams at the world’s leading| SmashBrand
What is a brand value proposition and how can companies leverage them as tools in their marketing? Here's how to build a brand value prop with real examples.| SmashBrand
CPG brand positioning that drives growth. Integrated strategy, design, and testing build brands that win on-shelf, drive consumer choice, and maximize sales.| SmashBrand
CPG packaging design that drives sales velocity—guaranteed. Integrated consumer testing optimizes retail performance and minimizes launch risk.| SmashBrand
How do you take your company from good to great? Create an effective strategy that strengthens and expands your brand footprint. This article shows you how.| SmashBrand
The brand audit is an integral part of the brand development process. Learn the necessary steps for performing a goal-oriented audit for optimal shelf impact.| SmashBrand
SmashBrand delivers modern consumer testing for CPG packaging design and innovation, ensuring optimized design performance and retail-ready success.| SmashBrand
Learn how to create a go-to-market strategy that ensures the success of your product launch or market expansion with valuable insights from our team of experts.| SmashBrand
Looking for innovative and unique CPG brand strategies? This article discusses includes brand & marketing strategies to grow your in-store and online sales.| SmashBrand
Brand discovery is an essential part of a brand development strategy. Here's what you must know about brand discovery including how to effectively execute one.| SmashBrand
In this guide, you will learn how to conduct an effective brand assessment that will help you fully prepare for the audit process and brand strategy.| SmashBrand
Guide your company’s reputation by learning the basics of brand positioning and winning strategies to make your products stand out to consumers.| SmashBrand
The only brand development agency that guarantees a retail performance lift. From brand strategy to packaging design, we put your best foot forward.| SmashBrand
This article covers the ins and outs of brand testing. Learn what tests are critical to performance and brand testing best practices for FMCG and CPG brands.| SmashBrand
There's the "standard" brand development strategy, and then there's the big brand way. Learn the brand development playbook for competing at the highest level.| SmashBrand
