Market development builds credibility and trust. You are not there just for the bouquets but for the barbs too. It pays to develop a market; the more in business to customer selling like a bank or insurance agent does. Market development is focusing your energies in one or two large markets as opposed to scattering […]| Lend Me Your Ears
Persistence and the art of connecting the dots pave the path to success in selling. They are cornerstones of the sales odyssey. Here are two..| Lend Me Your Ears
If they don’t buy you, they won’t buy what you are selling. You are as much a product as the one you are selling. Even if you are the best in| Lend Me Your Ears
Quit showing desperation when selling. Because, instead of a solution, you present a begging bowl. And the buyer treats you as such, and you| Lend Me Your Ears
There are many lessons in prospecting from political campaigning, but I will confine myself to three. First though, prospecting is the never| Lend Me Your Ears
The most effective way to overcome rejection in sales is to increase your prospects. Prospecting dampens rejection. Rejection stings. The mor| Lend Me Your Ears
Continual prospecting is key to success. This eternal search can take many shapes. A fan of this column says they are required to spend 60% of| Lend Me Your Ears
Accept sales rejections. Reasons for such rejection. They come with the territory. However, respond to, don’t just accept, sales rejection.| Lend Me Your Ears
Lend Me Your Ears offers several value added short courses in Kenya to help develop and grow your staff's professional skills. These courses| Lend Me Your Ears