Millennials are most interested in eating plant-based diets according to global study by GlobeScan and EAT.| GlobeScan | Know your world. Lead the future.
The Grains of Truth 2024 report, the fourth in our global initiative with EAT, highlights growing interest in plant-based diets while addressing key barriers like affordability, flavor, and access to accelerate the shift toward healthy, sustainable food systems.| GlobeScan | Know your world. Lead the future.
Perceived high price and taste are the top barriers to more plant-based food consumption| GlobeScan | Know your world. Lead the future.